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TrainEEAST aims to have a positive impact on our communities by reinvesting all profits into the East of England Ambulance Service to support NHS innovations


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Mission: Generating Income, Investing in Innovation

Our mission is geared towards positioning the East of England Ambulance Service NHS Trust (EEAST) as a leading national health innovator by sponsoring impactful projects that enhance outcomes for our patients and communities, while also delivering social value through our partnerships.

To achieve this, we adhere to the following underpinning principles:

innovation

partnership

positive change

knowledge

01

Revenue Generation:

All profitable income generated is reinvested into our commercial fund, which supports innovative initiatives across EEAST. This direct investment has a tangible impact on your communities.

02

Partnership Working:

Our focus is on providing innovative and high-quality services that meet your business needs while simultaneously creating social value within our partnerships. Collaboration is key to our success.

03

Service Provision:

We strive to deliver innovative and customer-focused services to both NHS and commercial businesses, aiming to improve overall experiences and outcomes.

04

Sharing Best Practice:

As a connected entity within the national NHS Trust network, The National Performance Advisory Group actively facilitate the sharing of best practices. By doing so, we contribute to the improvement of health equality and foster a culture of innovation.

05

Outsourced Contact Centre:

CallEEAST offers NHS Trusts and commercial organisations a large range of contact centre services, such as Inbound Call Handling and Virtual Receptionists. All profits are reinvested back into the East of England Ambulance Service NHS Trust to enhance patient outcomes.

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TrainEEAST aims to have a positive impact on our communities by reinvesting profits into NHS innovation

We have established a revised mission and a set of underlying principles to guide our actions


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By aligning our actions with these principles, we are:

Together, we can make a meaningful difference in healthcare provision and outcomes.

Dedicated to driving positive change

Leveraging revenue generation

Investing in innovation

Forging partnerships

Delivering exceptional services

Sharing knowledge

Empowering communities and businesses alike

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